Monday, November 25, 2013

Backlinks from directories

Traditionally, specialized web directories carried more authority than regular sites. Google and others have relied on directories not just in terms of ranking factors, but also in using directory descriptions as their own descriptions in search results.



Direc- tories are considered similar to other “expert” sites such as Wikipedia. Be careful which directory you choose to use for your site, as not all are created equal. Check the PageRank of each directory to determine whether it is worth having your listing there. The higher the PageRank is, the better. Also ensure that these directories are passing link juice.

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